Service 06 · Strategy Audit

Strategy audit —
straight answers
in 90 minutes.

If you don't know where to start: a 90-minute appointment, a compact analysis of the weak points on your current website and a written action plan with concrete next steps.

Price€ 290 fixed price
Format90-min call + written report
Delivery5 business days after the call
Suitable forExisting websites

When an audit helps.

You have a website. Technically it's fine — or perhaps it isn't, but right now you don't know that. Either way, it isn't delivering what it should: too few enquiries, too few contacts, too little trust at first impression.

At the same time you have already been given recommendations: build a new website, more content, do SEO, run Google Ads. Everyone says something different. You don't know what makes sense first — and you don't want to invest blindly.

That is exactly what the strategy audit is for. 90 minutes, we look at your site together, and afterwards you get it in black and white: what the weak points are and in which order you should tackle them. No padding, no generic lecture.

You can then implement the result without us — we don't want to tie you in. If you say after the audit "I'll do that myself or with my agency", that's good. At least you then have clarity about what needs doing.

What you get.

◆ Walk-Through

90-minute call with screen sharing

We go through your website together — page by page, section by section. No standard catalogue, no automated tool report. Real eyes on your real problem.

◆ Weak Points

Structured weak-point analysis

We look at technology, structure, content and conversion paths. What is missing, what confuses, what sends visitors away instead of leading them onwards — we name it clearly.

◆ Report

Written action plan

Within 5 business days of the call you receive 3–5 pages of prioritised recommendations. Not "it might help if" — but concrete next steps in a sensible order.

◆ Prioritisation

Quick wins first

Whatever can be implemented within a week and takes effect immediately is at the top. What should be tackled in the medium term comes after that. After the audit you know where to start.

◆ Independent

No sales pitch

The action plan is written so that you can also implement it without us. We don't want to build a dependency — if you would rather tackle a recommendation yourself or with another provider, that's good.

◆ Second Opinion

Honest second opinion

You already have an agency or a freelancer? We take an independent look. No diplomatic talking around it — if something doesn't work, we say so.

How it works.

01

Booking & scheduling

You book the audit and choose an appointment. Payment by invoice in advance or by payment link — whichever you prefer.

02

Pre-call questionnaire

We send you 5–8 questions in advance: who is your target audience, what should the website achieve, what bothers you most, what have you already tried. That way we get to the point faster in the call.

03

90-min call with screen sharing

We go through your site live together. No lecture, no presentation — we comment on what we see, ask questions, note starting points. You can ask questions straight away.

04

Written audit

Within 5 business days you receive the action plan as a PDF. 3–5 pages, structured by priority: what now, what next, what later. Concrete and without filler words.

05

Follow-up questions by email

Once you have received the audit you can put follow-up questions in writing. No extra fee — if something is unclear, we clear it up.

06

Optional 30-min follow-up

After 4 weeks you can optionally book a short follow-up call: what has been implemented, what is stuck, what has changed. For clients who value a sparring partner.

◇ Packages

Packages & prices.

Audit + 3-month sparring

  • Everything from the Strategy Audit
  • 3 × 60-min calls for implementation questions (monthly)
  • Review of measures before going live
  • Direct line by email between the calls
€ 790Fixed price · one-off
→ Request package

Audit + implementation recommendation

  • Strategy Audit as above
  • Fixed-price quote for the top 3 measures from the audit
  • Audit fee is credited when you place the order
  • No risk: the audit runs first, the decision comes after
Audit + fixed priceAudit fee is offset
→ Request package

Frequently asked questions.

Who is the strategy audit for?

For business owners, medical practices, law firms, coaches and self-employed people who have an existing website and don't know exactly what would make sense next. Or who have had something recommended to them by an agency and would like an independent second opinion. Not suitable if you don't have a website at all yet — there are other services for that.

What exactly do I get at the end?

A PDF document of 3–5 pages. It contains a short summary of your starting situation, a prioritised list of weak points with concrete recommendations, quick wins that can be implemented immediately, and medium-term measures that take more effort. No generic checklists — the report is tailored specifically to your site.

Do I have to work with you afterwards?

No. The audit is written so that you can implement it on your own or with another provider. We don't want to build an artificial relationship of dependency. If you say after the audit "I'll do this myself", that is the best outcome — you now know what needs doing.

What if I'm not happy with the audit?

We don't give money back if you don't like the recommendations. What we do promise: if you feel we have overlooked something or phrased it unclearly, we will talk about it. We have no interest in sending you a pointless document.

How far in advance do I have to book?

At the moment usually 1–2 weeks' lead time for the call appointment. After booking you receive the pre-call questionnaire and proposed dates within 24 hours.

Can I deduct the audit from tax?

In most cases yes — as a business expense for consultancy services. We issue a proper invoice. The tax treatment depends on your legal form and your situation — please clarify this with your tax adviser.

Clarity about your website — in 90 minutes.

Book an appointment now. € 290 fixed price, no follow-up contract, no sales pitch. You get a written report that you can implement yourself or with any other provider.

→ Book an audit